Grosvenor Sport is relatively new to the online sports betting industry, having only launched its UK online sportsbook back in 2016. That being said, if the name “Grosvenor” sounds familiar to you it’s because this gambling operator is no newbie to the British gambling scene. The company first established its presence back in 1970, and since then, has grown to 52 bricks-and-mortar casinos nationwide as well as launched a successful online casino, live casino, and poker room.
While it certainly has deep roots in the UK casino industry, the bookmaker has also made its mark in the sports betting world, particularly in UK football. Back in 2017, only a year after launching its digital sportsbook, Grosveorcasino.com struck a two-year shirt sponsorship deal with Fulham Football Club and became the Main Team Partner.
The Grosvenor Sport offering isn’t as large as some of the bigger name online betting brands out there, but it’s made our top UK sports betting list due to its well-designed and fully featured sports betting offering across multiple sports. Offering more than 40,000 betting markets, live in-play betting, a sign up offer and other promotions, this sportsbook may be young but it knows how to satisfy.
Our Grosvenor sports betting review will give you the lowdown on the type of experience this online bookie has in store for its British punters.
£20 in free bets await new customers at Grosvenor Sport, with an investment of just £10 being required to qualify. As with some similar offers, free bets are paid out in the form of 2x £10 tokens. Meanwhile, when placing a qualifying bet, odds of ½ must be met. All sports markets at Grosvenor are eligible, with there being few serious terms and conditions to worry about. However, before signing up, be sure to take on board the following points:
We were pleased to find that there was more than just a Grosvenor new customer welcome offer to add to our internet sports betting experience. If you’re a Brit who enjoys the opportunity to take advantage of other promotions, Grosvenor Sport has a few options.
The two that we think are worth mentioning are both specific to UK and Irish punters. The first is Best Odds Guaranteed on all UK and Irish racing. This is for Grosvenor horse racing. The way it works is you take the starting price on any horse and if the starting price of your selection is larger than the odds you took, you’ll be paid out the better odds (e.g. if you back a horse at 2/1 in the morning but that horse wins at a starting price of 4/1, you’ll be paid the 4/1 odds). Terms and conditions apply.
The second promotion is the Bet and Watch on all UK and Irish racing. This includes both live horse racing and a selection of daily live greyhound races. Simply place a bet of £1 or 50p EW on a race and watch the race via desktop or mobile. This promotion is great for any punter who enjoys watching all the action they bet on, live. Terms and conditions apply.
In addition to these ongoing offers, Grosvenor also has time-limited promotions that are worth taking a look at. For instance, when this Grosvenor Sport betting review was written, there was Grosvenor Goals, which is a free-to-play football predictor game that offers a massive £1 million top prize among other cash rewards. The terms and conditions for Grosvenor Goals are as follows:
This is a free-to-enter competition but the chances of somebody correctly predicting the first scorer in 10 matches are slim. The anytime scorer prize is more realistic and there is the consolation prize of a £10 free bet for three correct first scorer predictions. Here are two more ongoing promotions:
This offer is exclusive for customers with Grosvenor Sports. Once you register an account the offer becomes available. The first step is to make a selection and then click on the 100% Odds Boost on the betting slip. The odds are then doubled but the maximum stake is £10 which is modest. However, there are no staking requirements or odds restrictions so this offer provides a genuine free bet with transparent terms and conditions.
Best Odds Guaranteed – Grosvenor offer best odds guaranteed on all UK & Irish horse races, meaning that the bookmaker will pay out at the best possible price, no matter when it was that the bet was placed.
VAR Cashback – In the event of your Premier League or Champions League goalscorer bet being hindered by VAR, Grosvenor will refund all losing bets in cash.
The Grosvenor One Card acts as a single wallet that can be used both in casinos and online. Card holders are able to deposit and withdraw online and in-casinos, while attractive promotions are also available, including a £20 bonus for activating your new card. Elsewhere, the Grosvenor One Card also allows users to gain discounts on food and drink from selected outlets, with potential users having to visit a Grosvenor casino in order to apply.
We’re not going to lie, you’re not going to find the most diverse betting markets here. However, this isn’t surprising, due to how the bookie still is to the industry. Nonetheless, you’ll easily find over 40,000 football bets and a minimum of 5,000 alternative options over a variety of sports.
That said, there are 40 different sports to bet on. The most notable being football, horse racing, tennis, golf, MMA, boxing, netball, surfing, Greyhounds and eSports. You’ll even find lesser known sports like trotting and bandy.
As for betting options, beyond simply outright betting, UK sports bettors can place bets, such as double chance, half time/ full time, both teams to score, pre-event options for match betting, total goals, player markets and more. Furthermore, we also found that when we clicked on an event and scrolled through the betting options, we were provided with a selection of important statistical data, like head-to-head info, previous results, the team’s recent form, and so on. Here is more information about the most popular betting sports which are football, horse racing, tennis and golf:
Football is the most watched sport in the world and a huge betting medium. One of the attractions is the simple scoring system but also a match provides many other betting opportunities. The most popular sports bet is on the winner of a football match and www.grosvenorcasinos.com/sport provides many football betting markets. The number of markets for each sport is displayed on the main sports page and over 80% are related to football. Ice hockey and American Football were well represented at the time of writing over other sports but there are always most betting options for football.
The English Premier League in England has the biggest count of bets which is not surprising because it is the most viewed and bet on league in the sport. The EFL attracts the best players and coaches because it is cash rich from television deals and Grsovenor reflects the global interest with the number of markets for each fixture. The three-way is shown for each match with a link to the additional markets which total about 280. No other online bookmaker offers more markets for Premier League fixtures and fixtures in the other main European domestic leagues.
When the site was reviewed Newcastle United were scheduled to play Wolves at home in a Premier League match shown live on television, not only in the UK but all around the world. Grosvenor offered 276 markets for this match under the following headings:
In terms of quantity the Grosvenor football betting service cannot be bettered. In terms of competiveness the match result three-way market is complied with a profit margin of 4% which is lower than average. That means Grosvenor attracts the professionals who understand about profit margins and recreational punters who like a wide range of markets for football betting. One slight negative is the lack of detailed statistics for each fixture but that is a minor issue.
Horse racing is still the staple diet for cash bettors in betting offices in the UK. Any online bookmaker who is operating in the UK market must cover horse racing in some depth. Grosvenor offers odds on every meeting in the UK and Ireland and overseas fixtures in South Africa, United States and France.
The amount on information for each race and horse is limited but all the basics are covered. There is a form guide for each race and a tip. Horse racing bettors can take the price that was on offer when the bet is struck or the Starting Price. In line with most UK betting brands Grosvenor Sports offers Best Odds Guaranteed on all racing in the UK and Ireland. Customers can bet on future races such as at the Cheltenham Festival, Grand National, at Royal Ascot and the major international races.
There has been a massive growth in tennis betting over the last 15 years. In fact the first in-play tennis match appeared in 2003. Before then tennis was a minority betting sport but now globally it is the second most popular after football. www.grosvenorcasinos.com/ provides a decent tennis betting service with odds for tournaments on the ATP and WTA tour. Customers can also place bets on Challenger Tour matches and ITF tournaments.
That means the top three levels of the professional game for men and women are covered by Grosvenor. The match result two-way markets are complied with a profit margin of 6% which is competitive but not the lowest in the industry. For a typical tennis match Grosvenor offers more than 50 markets including set betting, correct score set betting and the number of games. There are odds on the site for the future Grand Slam tournaments and team competitions like the Davis Cup.
Golf is something of a niche betting sport but it is popular in the UK and to a lesser extent other parts of Europe. A typical golf tournament lasts four days which is a long time before bets are settled. It suits some of Grosvenor’s customers who prefer long term bets. However, odds are updated in running and at the end of each round.
There are daily betting markets for three ball and two ball groups which have a faster turnover but golf is generally a betting sport in which customers are not looking for many markets that are turned over in a short space of time. Grosvenor’s covers the regular tournaments on the US PGA and European tours and ante post betting for the major championships and team competitions like the Ryder Cup. Golf is an important and valued element of sports betting at Grosvenor.
eSports has grown massively over recent years, meaning that it comes as little surprise that there is also a significant demand for betting in this area, something in which Grosvenor more than cater for. Grosvenor eSports markets include events from the world of League of Legends, Dota 2, Call of Duty and Overwatch, with tournaments such as The International and Dreamhack attracting thousands of bets. Punters are able to bet on individual eSport matches, along with the outright winner of competitions, while in-play betting is also available here. Elsewhere, eSports fans can also utilise a good number of special markets at Grosvenor, which at the time of writing this review included the winner of the CS:GO Season 3.
Grosvenor mobile sports betting is presently available only via a web version, which we tried using our Android device. The good news is that even though there is not yet a Grosvenor Sport betting app, the mobile platform is quite seamless and easy to use. You simply log in to your Grosvenor Casino account via your smartphone or tablet the same as you would through your computer.
More good news, since you can expect the identical experience on your mobile device (iOS or Android) as you would your computer, this means that you have full and unrivalled access to the sports betting site’s thousands of markets across all their available sports as well as enhanced accas, price boosts, and all the great offers.
Of course, there’s no question that the lack of a Grosvenor app is a bit of a let-down. Let’s face it, while this bookie certainly has a decent mobile response site, mobile responsive sites can’t compare to an app that’s been specifically designed for a mobile operating system. They simply don’t offer the same instant and flawless experience.
That said, according to the bookmaker mobile site, a Grosvenor Sport mobile app will be available in the App Store and on Google Play. We’ll keep you posted as to when they become available.
Customers have the option to cash out bets which is a facility that is now available with most online bookmakers. Grosvenor calculates the cash out amount based on the original odds and stake and the odds at the time of cashing out. The betslip indicates if cash out is available on a market. Football provides the best cash out options and customers can close a bet when the scoring goes in their favour or against them. Bets can be cashed out from the start of a match until virtually the final whistle. Cashing out guarantees a profit or limits a loss. Betting is suspended when there is a significant event such as a goal, penalty or sending-ff. Bets cannot be cashed out when a market has been taken down after a key match event.
The Grosvenor cash out feature is also available on sports including tennis, basketball and golf, with an easy to view logo being displayed when punters are able to take advantage of it. At present, only full cash out is available, compared to some of their competitors who offer a partial option on top of this. Odds are often suspended when a key situation occurs, whether it be a goal in a football match, a break point in tennis or a sin bin in basketball. Those looking to take advantage of the Grosvenor cash out feature must follow these simple steps:
Grosvenor Sport offers In-Play betting, which can be easily accessed by clicking on the “Live Right Now” link as soon as you login. Beside this link is a number in brackets, which lets you know how many events you can currently bet on live. We found this to be a particularly convenient feature because it lets punters know the number that’s available right away, especially if you’re short on time and need to quickly consider your options.
Once you’re in the Grosvenor In-Play betting section, you’ll find that you can bet live on a variety of sports, including football, tennis, snooker, basketball, ice hockey, volleyball and golf. The headline odds are the first to be displayed. That said, as soon as you click on an event, you’ll be provided with a list of additional live betting markets, such as timed bets, match betting, etc. There’s also a live scores page that helps you to keep up with the latest action as you place your bets.
When we took Grosvenor Sport for a test run and created this UK sports betting review, this betting brand did not offer live streaming or any other unique sportsbetting features. That said, the site does give punters access to a wide range of other online gambling content from casino games like slots, jackpots, and card games to a live casino and poker room.
Despite not offering any form of Grosvenor live streaming features, Grosvenor live betting markets still provide a hugely exciting form of wagering on sport, especially because of their generous odds. At the time of writing this review, sports including cricket and handball were also available to bet upon, demonstrating the diversity in which the bookmaker offers. The terms and conditions of the bookie do not provide any significant details when it comes to Grosvenor in-play betting rules, however punters must be aware of the fact that markets will be suspended at various points, while odds fluctuate on a constant basis too.
The bookie is already offering odds on the 2020 Cheltenham Festival, which takes place between 10th to 13th March. Races such as the Champion Hurdle, Queen Mother Champion Chase and Gold Cup ensure that bookmakers such as Grosvenor are in for a busy period in the build up to the festival, with the fact that they offer best odds guaranteed on UK & Irish horse races meaning that they will be an attractive option for punters.
Football is undoubtedly the biggest Grosvenor sports market, with the English Premier League attracting a huge number of bets on a weekly basis. The odds available at Grosvenor are also hugely competitive, as demonstrated by the fact that they offered Chelsea odds of 13/8 to beat Leicester City, the same as William Hill. Elsewhere, punters also have the chance to place longer term bets on the Premier League, including who will win the title, be relegated and finish inside the top four.
The Grand National takes place on Saturday 4th April this year, with the event always being one of the biggest betting days in the calendar. Having won the race for the last two years, Tiger Roll is the current favourite with Grosvenor, with their horse racing odds being on par with many of their more well-established competitors. The bookmaker is also likely to introduce a range of promotions surrounding the Grand National, including extra places and non-runner no bet offers.